DRINK BEERs.

Tap & Growler hosts an annual celebration of GABF (Great American Beer Fest) medal winning beers. This is THE biggest beer fest in the American scene. I initially dreamt up vector ideas of the obvious -- medals and taps and beers and the like, but then the answer hit me. This is a celebration of 30+ beers who have serious bragging rights, these are America's greatest beers. Period. Here some of the many different formats I adapted this concept (print ads, posters, web banners, etc.)